Reputation Management

Yes, Negative Reviews Can Impact Your Business

Acceinfo is the leading provider of online reputation management helping business with negative or false reviews on google, permanently delete unwanted reviews. We charge our customer after removing unwanted reviews
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Removing unwanted review

Take Control Of Your Online Reputation

Having negative reviews about your business or your products and services will immediately turn consumers away. It's really that simple. Consumers do almost everything online and people use the internet to shop and conduct pre-purchase research. They compare brands, prices, and products online. 9 out of 10 consumers use search engines like Google and Bing to do their online research before making a purchase. When researching, customers encounter online reviews-positive and negative-on brands and products.

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Online reviews affect the purchasing decisions of 67.7 % of consumers. Positive reviews are beneficial for your business because they improve your reputation, increase sales, enhance ranking on search engines, and boost profitability. On the other hand, negative reviews have numerous detrimental effects on business regardless of the size. Here are some of them along with the latest statistics.

How do negative reviews impact business?

1. Loss of revenue

According to Womply research, bad reviews on Google a significant effect on your revenue. A business with a 1-1.5star rating reports 33% less revenue than the average enterprise. Forbes reports that 94% of consumers avoid a company with bad reviews.

2. Undermine business reputation

Negative reviews have the power to damage the reputation you have built for years. They make potential customers trust your business less. Many people do not purchase from a store with a bad reputation and questionable credibility. 50% of consumers question the quality of a company with negative reviews. Abundant negative reviews are hard to fix, making it challenging to regain consumers' trust.

3. Drive customers away

Negative reviews succeed in chasing away customers from your business to your competitors. Research shows that one negative review drives away 22% of prospects, around 30 customers. The percentage of lost customers increases with an increase in negative reviews. Three negative reviews drive away customers by 59.2%. More than four negative reviews increase your lost customers to 70%.

4. Low search engine ranking

Review ratings affect the way your business ranks on search engines. Negative ratings make your business to rank poorly because search engines recommend the best enterprises to users.

5. Decrease profitability

Negative reviews decrease your profitability by driving away customers and decreasing your revenue. Also, the cost of rectifying your tarnished reputation takes a toll on your profitability.

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