Make the most of Marketing Cloud tools to target your marketing efforts with the help of the following features:

• Implementation of processes to get started with the Salesforce Marketing Cloud platform
• Data Management: Data Cleansing, Migration & Management, Customised Automation through Programming
• Pull customer data from numerous sources to understand behaviors, purchase preferences, and habits
• Map out customer journeys, predict changes and use real-time events to trigger customers
• Automate common marketing tasks with Salesforce Marketing Cloud, such as:
• Personalized email marketing and Content Development
• Use customer data to send personalized messages
• Target your prospects activities by integrating Marketing Cloud with social media platforms

• Personalized email marketing and Content Development
• Use customer data to send personalized messages
• Target your prospects activities by integrating Marketing Cloud with social media platforms

Digital Marketing with Salesforce: Social Studio harnesses customer activities on social platforms to give you market intelligence on your products and services. Use this to monitor discussions on social forums and gain insights into perceptions about your brand. Integrate social activities with customer data in CRM to add more details to your customer base. This can then be used to provide effective customer support based on customer interactions on social platforms. Utilize all this customer data in digital advertising and campaign management to optimize performance and effectiveness.

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